BOB PRESS
Contact: Mary Ann Steinberg
Phone: 904-529-2810
Email: tobaccofreeclay@gmail.com
CIGARETTE LITTER IGNITES STUDENT ACTIVISM
(Orange Park, FL)
National Pepsi Refresh Winner & North Florida Students to Clean Up
Butts in Orange Park!
November 1, 2011- This weekend there is an impromptu cigarette butt
cleanup sponsored by helloCHANGE, the nation’s largest youth-led anti-
smoking campaign. The clean up is open to any and all willing hands and
completely free of cost.
This cleanup is part of the Billons of Butts (BOB) campaign, an initiative
focused on the negative environmental consequences of littered cigarette
butts. The goal of the campaign is to pick up 1 million cigarette butts by the
end of the year.
Teen Choice Award winner and national anti-smoking activist Chad Bullock
will lead the clean up. “Sadly, we live in a society when littering a toxic
cigarette butt is not a big deal,” said Bullock. “Hopefully this cleanup will
encourage our Florida smoker friends to think twice about littering.”
The clean up will begin on Saturday, November 5th at the Orange Park Town
Hall parking lot on the corner of Kingsley Avenue and US HWY 17 in Orange
Park, FL. The clean up will be from 10am-2pm. Bags and gloves will be
provided to all volunteers. All students will receive community service hours.
The clean up is a joint effort with Clay County SWAT, Students Working
Against Tobacco. The Orange Park date is the first in a series of five clean
ups scheduled around Clay County from now until February 4, 2012.
Local organizations, civic, church & school groups are encouraged to
participate by holding their own clean ups to help contribute to the goal of
collecting 1 million butts. Contact Tobacco Free Clay for instructions, free
bags & gloves.
Go to www.billionsofbutts.com to learn more about the campaign.
For all press inquiries, please call Tobacco Free Clay at (904) 529-
2810 or email tobaccofreeclay@gmail.com.
About helloCHANGE
helloCHANGE is a national youth-led organization working to change the
way young people see and react to tobacco. Through a number of unique
and fun campaigns helloCHANGE brings light to issues surrounding smoking
and other tobacco-use. HelloCHANGE.org received $250,000 from the Pepsi
Refresh Project, a philanthropic effort to fund community projects. With
the funds, helloCHANGE is aiming to reach 100,000 young people per year,
and will launch a smoking cessation program that provides resources and
counseling for young smokers who are trying to quit.
FOR IMMEDIATE RELEASE
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